Dion Label Blog

LOLO Adds Personal Touch to Labels

12/09/2016 by Amelia Stasky (comments: 0)

LOLO

LOLO

LOLO is a child bath product company made with La Belle Excuse olive oil, and top quality ingredients. La Belle Excuse is a high-quality olive oil producer based out of Greece and Quebec. The line was produced with olive oil because it, “is known for its health benefits and in addition, it moisturizes and protects skin gently.” Annabelle Fiset, a Montreal designer, was hired to develop the visual identity and packaging of LOLO. She was able to effortlessly reflect the gentle nature of the products.

LOLO

LOLO

The branding is designed around the handprint of the daughter of the producer of La Belle Excuse. It is a continuation of the branding used for La Belle Excuse olive oil which uses the thumbprint of the owner. Soft pastels are used for each handprint, the colors are calming and not cloying. “Each product is represented by a different animal that reflects the nature of the product itself,” a butterfly is used for body mist, an octopus is used for bubble bath, a crab is used for foaming soap and a pig is used for diaper rash cream. This makes the design playful and instantly approachable. The labels use a white material with a handwritten font in black that looks like it is written with a brush or a stick of charcoal. The text doesn’t follow a standard size or layout, it is placed randomly which invites the consumer to take a closer look.

Speak to one of our representatives today to find out more about bath and body labels!

Bunches & Bunches Creates Specialty Look With Low Cost Solutions

12/07/2016 by Amelia Stasky (comments: 0)

Bunches & Bunches

Bunches & Bunches

Bunches & Bunches is a gourmet food company based out of Portland, Oregon. Creator of Bunches & Bunches, Tamalpais Star Roth-McCormick has put the same passion and love she has for cooking into this company. Miller Creative worked with Bunches & Bunches to portray this. Due to the small batch nature of the product, Miller Creative had to create a label that stood out without using specialty finishes to keep the cost down.

Bunches & Bunches

Bunches & Bunches

The Provisions line, a line of hand-crafted mole sauces has a completely different look than other mole sauces in the industry. The base of the label is a white paper material with a delicate border in black. At the top center of the label is a black and white illustration of a woman harvesting beets. Continuing down the label is the Bunches & Bunches Provisions wordmark, which uses a combination of crisp sans-serif fonts and a detailed serif font. Directly below the wordmark, vibrant colors are used as cues for the different mole flavors: pepper red for the Dried Chilaca Mole Sauce, orange for the Oaxacan Mole Sauce, and bright green for the Fire Roasted Chile Sauce. These color cues are utilized on the tamper seal as well. The tamper seal adds to the high-end, specialty look of the product and provides a security feature. A rubber stamp is used on the top left of the label in a deeper red to indicate the heat level of the sauce. While the rubber stamp was used as part of the solution to keep printing costs down, it only adds to the specialty aesthetic along with the texture created by letterpress printing.

Find out more about Bunches & Bunches here!

Hazelfern Cellars Makes it Okay to Rosé Year Round

12/05/2016 by Amelia Stasky (comments: 0)

Hazelfern Cellars

Hazelfern Cellars

Hazelfern Cellars is a working wine farm situated in Newberg, Oregon. Hazelfern began as a small basement endeavor in Portland for Bryan and Laura Laing. After a self-described quarter-life crisis, the Laing family packed up and moved to Newberg to pursue wine making more expansively. Their company focuses on producing small batch, high quality wines.

Hazelfern Cellars

Hazelfern Cellars

Their latest release is also their first seasonal wine, a Winter Rosé. A simple label design worked best for this vibrantly-hued wine.  The base of the label is a white, matte paper material. A clean double-line border in a rose gold foil, accents the label. The Hazelfern wordmark takes center stage, printed in the same rose gold foil. In an all-caps, sans-serif font the wine’s year, type, and valley of origin are centered at the bottom of the label. The white material and rose gold foil used throughout the label compliment the deep rose color of the wine.

Are you in need of a seasonal label? Don’t forget to order ahead of time! Contact us to speak to a representative and learn more. 

Heritage Brewing Co.'s Revolution Labels Mirror Their Patriotism

12/02/2016 by Amelia Stasky (comments: 0)

Heritage Brewing Co.

Heritage Brewing Co.

Heritage Brewing Co. is a veteran-owned and operated microbrewery based in Manassas, Virginia. Heritage Brewing Co. strives to use the best locally sourced ingredients and produce their beer in a responsible way, using the, “same level of attention to detail and passion that,” they, “brought to serving our country.”

Heritage Brewing Co.

Heritage Brewing Co.

The label for “Revolution,” the second beer released in their Barrel Series mirrors this company’s patriotism. “Revolution” is centered at the top of the label, hot foil stamped in a metallic red and embossed.  The background of the label features a hand-drawn illustration of the US flag in the Betsy Ross Design. A dark brown band anchors the bottom of the label, with a light gray decorative patterned screened over it. The brown band and cream-colored seal including the beer type are accented with the same dark red metallic hot foil as used on “Revolution.” Capping off the design is a black cap seal over the bottle cap. Small details like this add up to a full, robust design.

Are you interested in an embossed label for your latest project? Contact us today to find out more!

Dive Into The Seaweed Bath Co.'s Ocean Inspired Products

11/30/2016 by Amelia Stasky (comments: 0)

The Seaweed Bath Co.

The Seaweed Bath Co.

The Seaweed Bath Co. was founded by husband and wife team, Adam and Allison Grossman. In an effort to find relief from his psoriasis, Adam discovered the therapeutic benefits of bladderwrack seaweed, and The Seaweed Bath Co. was born. The labels used for their natural, argan shampoo line reflect the ocean’s nutrient rich waters that supply the bladderwrack seaweed.

The Seaweed Bath Co.

The Seaweed Bath Co.

The base of the label design is a deep seafoam blue that slowly transitions into a watercolor-style drawing of waves crashing on shore as you travel down the label. At the top of the label, you will find the vintage style wordmark. Slightly layered beneath the wordmark is a faded seal stamp, calling out the 65+ vitamins and minerals in organic bladderwrack seaweed. This adds to the beachy, vintage look. Directly below the wordmark are the specific benefits of each shampoo. The benefits are printed in a sharp sans-serif font, keeping the look in the present. A complementary all-caps, sans-serif font is used for more descriptive information at the bottom right of the label. Color cues are used for different scents; orange for citrus vanilla, purple for lavender, etc. and are set up as tabs that bleed off the label. The label contrasts nicely against the bottle color. It gives the line a natural, apothecary look rather than the more sterile or flowery look you generally find with shampoo labels.

The Seaweed Bath Co.

The Seaweed Bath Co. 

What beauty packaging trend is your favorite? Leave a comment below and let us know!

Susan for President: Barreled Peach Brandy Pays Homage

11/28/2016 by Amelia Stasky (comments: 0)

Susan for President

Susan for President

The Susan for President: Barreled Peach Brandy is part of a new line of limited-edition spirits introduced by KOVAL Distillery. This peach brandy is an homage to the co-founder, Sonat Birnecker Hart’s, Aunt Susan. Susan’s artistic approach to life was translated into this unexpected and whimsical label.

Susan for President

Susan for President

Dando Projects created a label that truly stands apart with its attention to detail. Techniques such as embossing and die-cutting give the label a luxurious feel. The base color of the label is a subtle mauve allowing all the small details to stand out. The main label features a flowery, blooming vine printed with a holographic, foil effect. Open space was left between the shimmering vines to accent the rich color of the brandy. The test is definitely downplayed, printed in a very dark version of the mauve in a simple, all-caps, sans-serif font. The text complements the design rather than competing with it.

Susan for President

Susan for President

The second label is a gold, embossed tamper label that covers the top of the cap. Two gold tabs extend from the cap to the neck of the bottle and are then encircled with a neck label in the same mauve as the main label. Aunt Susan’s fictional campaign slogans such as, “Up with fun in ’91,” are printed in gold, using the same font as the main label.

Are you interested in seeing high decoration samples? Request a sample packet today!

Happy Thanksgiving

11/23/2016 by Amelia Stasky (comments: 0)

from the Dion Label Team

Happy Thanksgiving!

Happy Thanksgiving from the Dion Label Team!

 

Thanksgiving Hours:

Thursday, November 24th - Closed

Friday, November 25th - Closed

Tommyrotter Distillery Labels Reflect Industrious Spirit of Early 20th Century

11/21/2016 by Amelia Stasky (comments: 0)

Tommyrotter Distillery

Tommyrotter Distillery

With the help of Block Club, a Buffalo-based branding and strategy agency, Tommyrotter Distillery based their brand story on the Tommyrotter’s Club. The Tommyrotter’s Club is, “a group of rebellious early 20th century artists who broke rank from the Arts & Crafts movement to create for creations sake.” They are inspired by adventure, nature, and the industrious spirit.

Tommyrotter Distillery

Tommyrotter Distillery

A simple, clean design was used to reflect this story. The shape of the bottle, the natural cork and the tamper label convey the handcrafted, natural feel that Tommyrotter’s was looking for. A textured paper with a sheen, and decorative die cut are used to add dimension to the simple design. Though the brand’s labels follow a specific template of color blocking, text placement, and iconographic images; each label is designed to be representative of the spirit. The vodka label is color blocked with a bright yellow and natural white. The Tommyrotter Distiller wordmark is displayed prominently at the top center of the label and has a distinctive, Art Deco vibe. In the yellow area of the label, a pared down circular icon of grain is placed above another block of natural white, used to call out the spirit type, A.B.V., etc. The gin label uses an emerald green and an icon of juniper berries. Both spirits feature a tamper label that utilizes their icon imagery in a repeating pattern.

Are you interested in labels for your project? Email us today for a free quote! 

Figgin' Fruit Aims to Change the Fig Pastry Demographic

11/18/2016 by Amelia Stasky (comments: 0)

Figgin' Fruit

Figgin' Fruit

Hello Delicious! Brands was determined to create an innovative look for Figgin’ Fruit when introducing the product to the shelves, as most customers associate this snack with an older generation. Hello Delicious! looked to Pivot Forward to bring this new product to the forefront of the sweet snack market.

Figgin' Fruit

Figgin' Fruit

Pivot Marketing created Figgin’ Fruit’s mascot, Cap’n Mac Figgins, who is featured prominently on the front of the pouch, chowing down on his own Figgin’ Fruit. His character is a burly, tattooed sea captain, perhaps developed because of his extreme contrast to what one associates fig snacks with. The entire packaging design, with the exception of the snack photograph, has a hand-illustrated storybook feel and was built to emphasize Cap’n Mac Figgins’ adventurous personality.  Some of the text looks as though someone had hand-written on the pouch and some of the text looks as though you may find it on a treasure map. Each flavor is accented with drawings of the fruit used in that flavor. The designers embraced the colored pencil look of the illustrations, separating it from the sleeker, more rendered cookie branding you find on most shelves.

We can help bring your product’s brand story to life! Contact us today.

Dion Label Printing Exhibits at 2016 New England Museum Association Conference

11/16/2016 by Amelia Stasky (comments: 0)

NEMA Conference

NEMA Conference

This past week, the 98th annual New England Museum Association Conference took place in Mystic, Connecticut. Just over 50 companies exhibited at this intimate conference with over 800 attendees.

NEMA ConferenceNEMA Conference

NEMA Conference

Dion Label Printing exhibited in booth #18 at the Mystic Marriot Hotel & Spa. Dion Label showcased their flexo and digital ticket and label printing capabilities, with a focus on their 45 years of experience in the admission, ski, and recreation industry. Dion Label will work with each client individually to ensure their custom ticket specifications are met, from the art to finishing process. Some specialized features they offer include: hot and cold foil stamping, clear fraud seals, black light features, sequential numbering and custom perforations.

NEMA Conference

NEMA Conference

If you are interested in seeing samples of ski, recreation and museum tickets, request a sample packet today!