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"I just wanted to say that the labels arrived today and they look great. Thank you so much for pushing the job through so quickly. I really appreciate everyone’s efforts to accommodate our shorter-than-usual turnaround time. We will definitely call on Dion Label again!"

Dion Label Blog

Dive Into The Seaweed Bath Co.'s Ocean Inspired Products

11/30/2016 by Amelia Stasky (comments: 0)

The Seaweed Bath Co.

The Seaweed Bath Co.

The Seaweed Bath Co. was founded by husband and wife team, Adam and Allison Grossman. In an effort to find relief from his psoriasis, Adam discovered the therapeutic benefits of bladderwrack seaweed, and The Seaweed Bath Co. was born. The labels used for their natural, argan shampoo line reflect the ocean’s nutrient rich waters that supply the bladderwrack seaweed.

The Seaweed Bath Co.

The Seaweed Bath Co.

The base of the label design is a deep seafoam blue that slowly transitions into a watercolor-style drawing of waves crashing on shore as you travel down the label. At the top of the label, you will find the vintage style wordmark. Slightly layered beneath the wordmark is a faded seal stamp, calling out the 65+ vitamins and minerals in organic bladderwrack seaweed. This adds to the beachy, vintage look. Directly below the wordmark are the specific benefits of each shampoo. The benefits are printed in a sharp sans-serif font, keeping the look in the present. A complementary all-caps, sans-serif font is used for more descriptive information at the bottom right of the label. Color cues are used for different scents; orange for citrus vanilla, purple for lavender, etc. and are set up as tabs that bleed off the label. The label contrasts nicely against the bottle color. It gives the line a natural, apothecary look rather than the more sterile or flowery look you generally find with shampoo labels.

The Seaweed Bath Co.

The Seaweed Bath Co. 

What beauty packaging trend is your favorite? Leave a comment below and let us know!

Susan for President: Barreled Peach Brandy Pays Homage

11/28/2016 by Amelia Stasky (comments: 0)

Susan for President

Susan for President

The Susan for President: Barreled Peach Brandy is part of a new line of limited-edition spirits introduced by KOVAL Distillery. This peach brandy is an homage to the co-founder, Sonat Birnecker Hart’s, Aunt Susan. Susan’s artistic approach to life was translated into this unexpected and whimsical label.

Susan for President

Susan for President

Dando Projects created a label that truly stands apart with its attention to detail. Techniques such as embossing and die-cutting give the label a luxurious feel. The base color of the label is a subtle mauve allowing all the small details to stand out. The main label features a flowery, blooming vine printed with a holographic, foil effect. Open space was left between the shimmering vines to accent the rich color of the brandy. The test is definitely downplayed, printed in a very dark version of the mauve in a simple, all-caps, sans-serif font. The text complements the design rather than competing with it.

Susan for President

Susan for President

The second label is a gold, embossed tamper label that covers the top of the cap. Two gold tabs extend from the cap to the neck of the bottle and are then encircled with a neck label in the same mauve as the main label. Aunt Susan’s fictional campaign slogans such as, “Up with fun in ’91,” are printed in gold, using the same font as the main label.

Are you interested in seeing high decoration samples? Request a sample packet today!

Happy Thanksgiving

11/23/2016 by Amelia Stasky (comments: 0)

from the Dion Label Team

Happy Thanksgiving!

Happy Thanksgiving from the Dion Label Team!

 

Thanksgiving Hours:

Thursday, November 24th - Closed

Friday, November 25th - Closed

Tommyrotter Distillery Labels Reflect Industrious Spirit of Early 20th Century

11/21/2016 by Amelia Stasky (comments: 0)

Tommyrotter Distillery

Tommyrotter Distillery

With the help of Block Club, a Buffalo-based branding and strategy agency, Tommyrotter Distillery based their brand story on the Tommyrotter’s Club. The Tommyrotter’s Club is, “a group of rebellious early 20th century artists who broke rank from the Arts & Crafts movement to create for creations sake.” They are inspired by adventure, nature, and the industrious spirit.

Tommyrotter Distillery

Tommyrotter Distillery

A simple, clean design was used to reflect this story. The shape of the bottle, the natural cork and the tamper label convey the handcrafted, natural feel that Tommyrotter’s was looking for. A textured paper with a sheen, and decorative die cut are used to add dimension to the simple design. Though the brand’s labels follow a specific template of color blocking, text placement, and iconographic images; each label is designed to be representative of the spirit. The vodka label is color blocked with a bright yellow and natural white. The Tommyrotter Distiller wordmark is displayed prominently at the top center of the label and has a distinctive, Art Deco vibe. In the yellow area of the label, a pared down circular icon of grain is placed above another block of natural white, used to call out the spirit type, A.B.V., etc. The gin label uses an emerald green and an icon of juniper berries. Both spirits feature a tamper label that utilizes their icon imagery in a repeating pattern.

Are you interested in labels for your project? Email us today for a free quote! 

Figgin' Fruit Aims to Change the Fig Pastry Demographic

11/18/2016 by Amelia Stasky (comments: 0)

Figgin' Fruit

Figgin' Fruit

Hello Delicious! Brands was determined to create an innovative look for Figgin’ Fruit when introducing the product to the shelves, as most customers associate this snack with an older generation. Hello Delicious! looked to Pivot Forward to bring this new product to the forefront of the sweet snack market.

Figgin' Fruit

Figgin' Fruit

Pivot Marketing created Figgin’ Fruit’s mascot, Cap’n Mac Figgins, who is featured prominently on the front of the pouch, chowing down on his own Figgin’ Fruit. His character is a burly, tattooed sea captain, perhaps developed because of his extreme contrast to what one associates fig snacks with. The entire packaging design, with the exception of the snack photograph, has a hand-illustrated storybook feel and was built to emphasize Cap’n Mac Figgins’ adventurous personality.  Some of the text looks as though someone had hand-written on the pouch and some of the text looks as though you may find it on a treasure map. Each flavor is accented with drawings of the fruit used in that flavor. The designers embraced the colored pencil look of the illustrations, separating it from the sleeker, more rendered cookie branding you find on most shelves.

We can help bring your product’s brand story to life! Contact us today.

Dion Label Printing Exhibits at 2016 New England Museum Association Conference

11/16/2016 by Amelia Stasky (comments: 0)

NEMA Conference

NEMA Conference

This past week, the 98th annual New England Museum Association Conference took place in Mystic, Connecticut. Just over 50 companies exhibited at this intimate conference with over 800 attendees.

NEMA ConferenceNEMA Conference

NEMA Conference

Dion Label Printing exhibited in booth #18 at the Mystic Marriot Hotel & Spa. Dion Label showcased their flexo and digital ticket and label printing capabilities, with a focus on their 45 years of experience in the admission, ski, and recreation industry. Dion Label will work with each client individually to ensure their custom ticket specifications are met, from the art to finishing process. Some specialized features they offer include: hot and cold foil stamping, clear fraud seals, black light features, sequential numbering and custom perforations.

NEMA Conference

NEMA Conference

If you are interested in seeing samples of ski, recreation and museum tickets, request a sample packet today!

Production Details Add Luxury to Whistling Andy Labels

11/14/2016 by Amelia Stasky (comments: 0)

Whistling Andy

Whistling Andy

Whistling Andy, a distillery located in Montana, set out to update their look in order to appeal to the high-end market and separate themselves from other spirits on the shelf. Highline Design Company created a brand for Whistling Andy that was able to accomplish this and more.

Whistling Andy

Whistling Andy

To begin, a thick, textured paper was used as the base for these custom-shaped labels. Embossed text, images and foil stamping were used to create a richer look.  This high-end label keeps its sense of humor though, utilizing a playful, foil stamped silhouette of a man holding a bottle at the top of the label. The word logo is hand-lettered in a decorative script and embossed for extra dimension. The remainder of the text is printed in modern, crisp fonts and above each spirit name is a simple icon-style image that associates with the spirit type. Foil stamping is used sporadically throughout the label as an accent to the text or images. A tamper label is also used, creating a more exclusive look. The same foil stamped silhouette is used at the bottom of the label and the phrase “Meet the Perfect Spirit” is printed on the top of the tamper label. These labels were designed to keep a cohesive brand story across each spirit, yet allow each to stand alone as well. 

Whistling Andy

Dion Label Printing offers finishing options including hot stamp, cold foil, embossing, debossing, specialty coatings and more. Request a sample packet today. 

Earthy Labels Add Unique Touch to LEIF Botanist Candles

11/11/2016 by Amelia Stasky (comments: 0)

LEIF Botanist Candle

LEIF Botanist Candle

LEIF was founded in 2011 by Stacy Ann Longnecker and is based out of Brooklyn, NY. Longnecker wanted to offer, “the most special, beautiful things that add a unique touch to day-to-day living.” One of these beautiful items is their LEIF Botanist Candle collection, whose packaging manages to be high-end and earthy at the same time.

LEIF Botanist Candle

LEIF Botanist Candle

The labels appear to be made of a white material, offering a crisp base for the label design. Scientific illustrations of the ingredients used to create each scent are scattered across the background. The colors in the labels complement the glass jar and the cork lid used to house the candle. A white box with a grey outline is layered over the illustrations to allow the minimal text to stand out. Three fonts are used; a sans-serif font is used standard and bold for the company name and scent name respectively. An all caps typewriter-style font is used for, “Hand Poured in Brooklyn.” And a delicate script font is used for the remaining descriptors “soy wax blend,” and “60 hours.”

LEIF Botanist Candle

LEIF Botanist Candle

Are you looking for a label to make your candle line stand out? Contact us today for more information!

Grimm Brothers Brewhouse Takes Fairy Tales to the Dark Side

11/09/2016 by Amelia Stasky (comments: 0)

Grimm Brothers Brewhouse

Grimm Brothers Brewhouse

Grimm Brothers Brewhouse, a Colorado-based brewery, name their German-style beers after classic fairy tales with a twist.

Grimm Brothers Brewhouse

Grimm Brothers Brewhouse

These paper labels have been laid out to look like the cover of your favorite fairy tale. Each beer’s name is written in a gothic-style font. The background of the label is black that fades into a gray, perhaps symbolizing a darker fairytale. The outer edges of the label are framed by a decorative vine that leads the eye to the specific beer name. Above the name, in a smaller size is the beer type, matching the primary color on the label and the beer cap. A neck label is used for the brewery name, allowing full space on the main label for the illustration and description.

Grimm Brothers Brewhouse

Grimm Brothers Brewhouse

The Fearless Youth Dunkel Lager is based on, “The Boy Who Went Forth to Learn Fear.” An ice-blue color scheme is used, the illustration featuring a giant, blue, bearded monster reaching for a silhouette similar to that of Robin Hood. The Little Red Cap Alt Style Ale is based on, “Little Red Riding Hood.” An apple red color scheme is used for this label, the illustration featuring a devious Little Red Riding Hood with a howling wolf in the background.

Speak to one of our experienced sales reps today and bring your fairy tale label to life!

Clean, Fresh Design Revitalizes Dr. Harvey's Pet Supplements

11/07/2016 by Amelia Stasky (comments: 0)

Dr. Harvey's Pet Supplements

Dr. Harvey's Pet Supplements

Dr. Harvey’s is a companion animal food producer in the all-natural category. They use only high quality products with no processed ingredients. Dr. Harvey’s supplements have gained a loyal customer following over the past three decades, which was a concern when the company decided to rebrand. Buttermilk Creative, a packaging design studio based in North Carolina, was able to transition the brand skillfully.

Dr. Harvey's Pet Supplements

Dr. Harvey's Pet Supplements

The new branding was inspired by herbal apothecaries to convey the fresh, organic nature of the ingredients. A clean, white background is used to allow the new designs to stand out. A brighter color palette is used on the botanical illustration, highlighting a specific ingredient in each supplement. The color cues that were associated with the existing products were carried over in the rebranding and brightened so as not to confuse current customers. The Dr. Harvey’s logo is prominently displayed in the top left corner balancing the larger botanical illustrations located to the right of the label front. The product name is printed in the same prominent color as used in the illustrations and the icon signifying what kind of animal the supplement is for. The supplement is further explained in a small open frame beneath the product name in a complementary font. The information on the label is clearly communicated because of the bright, white background; nothing gets lost in the design. The new packaging design is completed with a silver lid, similar in style to a mason jar lid, which gives the overall design a modern, rustic look.

What kind of label will work best for your pet product? Contact us to speak to a representative today!