While this may be a college student’s dream, pouching for beer has spurred varying opinions on several packaging blogs. The pouches, from Beverage Pouch Group, have capacities of 8 oz, 16 oz, or 1.8 liters and have been developed to maintain the product’s carbonation and original taste.

The pros: this is a less expensive, travel-friendly option for beer on-the-go. Smaller breweries will be able to sell their beer to patrons at a lower cost than bottling. The cons: the one-time use packaging is far less eco-friendly than the commonly recycled bottle or can, and the idea of drinking beer from a pouch may have a stigma attached. On the other hand, some may find this concept reminiscent of the days of Capri Sun, but instead filled with their favorite adult drink. What do you think?