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03/27/2013 17:01 by Ashley (comments: 0)
Del Monte control ripening technology
Sustainable packaging has become a major player in the packaging industry over the past decade. Companies are releasing more eco-friendly and sustainable packaging across all industries including food, beverage, cosmetics, and more. But what about sustainable packaging makes the consumer want to buy it more than traditional packaging? A recent study conducted by Ipsos InnoQuest has determined that the average consumer will pay more for sustainable packaging that adds to the freshness of the product or is environmentally friendly. More specifically the study determined, “consumers were most likely to say they would pay more for “Packaging that keeps food fresh longer” (55%) and “Packaging that is environmentally friendly” (55%).”
So what types of sustainable packaging are consumers looking for? Reusable packaging is one type of sustainable packaging where the container can be repurposed or refilled to save on waste. Check out our previous blog “Household Cleaners Go Green” for two cleaning products with reusable packaging. Packaging that maintains the products freshness is also something consumers are willing to pay more for according to the study by Ipsos. Del Monte introduced a great example of freshness extending packaging with their “control ripening technology.” The technology is a clear sleeve that banana’s are packaged in that will extend the banana’s shelf life for an additional week.
What packaging have you seen on the market lately that relates to sustainability or maintaining the products freshness? Leave us a comment today!
02/19/2013 13:47 by Ashley (comments: 0)
Transcend Coffee biodegradable pouch
Remember our previous blog, “Compostable Easter Candy Pouches” where we talked about the compostable candy pouches? Well a coffee company has introduced a brand new biodegradable pouch for their retail line of coffee. The Canadian based company, Transcend Coffee, prides themselves in their close relationship with their coffee bean growers to always have the freshest most natural product for their customers. Transcend Coffee has five different categories based on their origin including Central America and Africa. Within the categories consumers can choose a blend based on the farm it was grown at such as Santa Lucia Organic Coffee or Farami de Dota.
The coffee company partnered with TekPak Solutions to create the 12 oz. stand up biodegradable pouches that are 100% environmentally safe. TekPak comments, “The film does not depend on water, heat, sunlight or oxygen to degrade. It only reacts with the ever-present microbes in soil or water, making it even more degradable than other products labeled as biodegradable.” In fact, due to its biodegradable properties the company calls the pouch “omnidegradable” or “all biodegradable.” Each pouch is manufactured with a built in re-sealable top so that the coffee will maintain its freshness and flavor. The pouches have a cream color base with a front white panel printed with their “Transcent Taste Index” that alerts the customer to the body and flavoring of the coffee.
What other biodegradable or compostable products have you found on the market? Leave us a comment; we love to hear from our readers!
01/15/2013 16:37 by Ashley (comments: 0)
The Honest Company product packaging
Famous actress Jessica Alba has certainly made a name for herself in Hollywood, but did you know that she was also co-founder of an eco-friendly company? As a mother of two, Alba found herself frustrated with finding good quality yet affordable eco-friendly household & baby products. In response she and co-founder Christopher Gavigan created The Honest Company based out of California. The product lines consist of everything from non-toxic plant based baby diapers, to wipes, shampoos & conditioners and cleaning supplies.
The Honest Company Pods pouch
The photo above is a variety of the product packaging utilized by the green company. Notice that clear containers are frequently used for most of their product packaging. Honest comments, “We made the conscious choice to use clear packaging anywhere we could to showcase the products and ingredients.” For the packaging design, a modern yet clean floral pattern was selected in tranquil blues, yellows and reds. Though labels are frequently used on most of the product containers, a resealable pouch (bottom photo) is utilized for their own line of dishwasher pods. Notice that the pouch also uses show through packaging so as the actual pods can be seen by the customer when on the product shelf.
Check out our past blog, “Household Cleaners Go Green” about other green cleaning products and packaging on the market.
11/12/2012 17:20 by Gianna Abbondanza (comments: 0)
Killington Supports "Cow Power"
Vermont’s Killington Resort, one of the largest ski resorts in North America, has introduced an innovative way to power its chairlift’s: cow manure. The resort is enrolled in the Green Mountain Power’s Cow Power program, which allows customers to support Vermont’s dairy farms while purchasing their electricity. The program is a great way to support local farms, and keep businesses “green.”
The Cow Power process has taken ten years to perfect but is quite simple. The Boston Globe describes the process as, “Farms collect cow manure throughout the day, mixing it with wash water from the milking equipment which is then pumped into an anaerobic digester. The slurry flows through a digester for about three weeks at 100 degrees Fahrenheit allowing bacteria to convert the manure into biogas, about 60% methane gas and 40% carbon dioxide. The biogas is then delivered to a modified natural gas engine, which drives an electric generator to create electricity.”
So far, thirteen Vermont farms participate in the Cow Power program, in which they receive compensation for their efforts. New farms are joining this growing program everyday, and making a positive difference in our environment. Killington is one of Green Mountain Power’s largest customers, which will hopefully inspire other ski resorts to use this renewable energy source.
Interested in going “green” for your project? Check out our sustainability page!
10/23/2012 12:18 by Ashley (comments: 0)
Ski Industry Going Green
The going green trend has grown rapidly over the past few years making companies more conscious of their energy use and waste. Even in the ski industry has adopted a sustainable outlook through greening their products and processes. Ski equipment such as skis, snowboards, helmets and poles are now being produced with eco-friendly raw materials. One of the most popular materials used is bamboo as found in Liberty Skis products. Snowboard companies are also using plant based material for the core of snowboards, and ski apparel retailers are favoring 100% organic cotton material.
Ski resorts have also been switching to biodiesel as an alternative source of energy. Biodiesel is vegetable oil based and has the potential to reduce greenhouse gas emissions and overall pollution. The eco-friendly fuel has already been adopted by ski areas such as Smugglers’ Notch in Vermont and Cranmore Mountain Resort in New Hampshire. Other resorts have also turned to sustainable energy such as wind turbines or solar panels for their electricity needs.
How else have you noticed ski resorts going green? Let us know; we love to hear from our readers!
10/01/2012 16:23 by Ashley (comments: 0)
Compostable Candy Pouches by Ganong
Canada’s oldest candy company, Ganong, introduced a new type of eco-friendly pouching for their Easter candy line this past spring. The collection included four different delicious products such as their Animal Jellies, Chocolate Eggs, Chocolate Covered Jube Cherry Eggs, and Chocolate Covered Marshmallow Eggs.
These pouches are created from wood pulp (the material used to make paper) as opposed to synthetic plastic making them both biodegradable and compostable. Eco-friendly packaging is an excellent way to make your product stand out against the other candy products on the retail shelf. They have designed the products to remain consistent with traditional look of Easter candy by having the pouches printed in bright colors, but have included a green compostable seal as an indicator that this pouch is eco-friendly. Also, notice how they have selected a matte finish as opposed to the traditional glossy for a more subtle and earthy look.
Check out another compostable bag discussed in our previous blog “Compostable Bag Makes Comeback!”
09/07/2012 20:04 by Ashley (comments: 0)
OM Cocktails label printing
Organic beverages and foods have been trending over the past few years and have even entered the world of cocktails! USDA certified organic cocktail company, OM Cocktails, has a full line of pre-mixed cocktails in four delicious flavors. You can select from Dark Chocolate & Himalayan Sea Salt, Wild Cranberry & Blood Orange, Meyer Lemon & Spicy Ginger, and Coconut Water & Lychee.
From the beverage to the packaging, everything in OM Cocktails is eco-friendly. Check out the photo of the product bottles above and notice that the bottles are much slimmer than other cocktail products as they are glass reduced bottles. Non-toxic water based inks were used for the label printing and cases are shipped to customers in 75% post consumer waste shipping cases. Notice that each label is printed on a cream stock with an aged background design. The script writing on the labels is also printed in a way to look hand written for a personal touch. The finishing touches also make the bottle unique with the spherical glass bottle stopper and twine wrapped around the neck with a copper pendant attached.
Interested in eco-friendly packaging for your next label project? Check out our Sustainability page for more information on our eco-friendly printing processes.
05/10/2012 20:16 by Ashley (comments: 0)
Pantene Nature Fusion plant based bottles
Did you know that according to Perception Research Services (from the April edition of Brand Packaging Magazine), “More than half, 59%, of shoppers state that seeing environmental claims on packaging positively impacts their behavior to either buy more of the brands they usually do or switch to others.” Also, according to Packaging Digest, “In 2011, we noticed a significant increase in shoppers checking to see if a package can be recycled prior to buying it.”
It appears that consumers are paying more attention than ever to the product packaging they are buying and it has certainly had an influence on the packaging that companies are releasing. For example, remember our blog Method Creates Ocean Based Material or the blog Natural from the Inside Out? Both of these products are excellent examples of companies that have introduced environmentally friendly packaging during its rise back in 2011. Pantene, the popular hair care company owned Procter & Gamble, also introduced their “Nature Fusion” line back in 2011 with packaging made from none other than a plant! The white bottles in the photo above are made from a sugar cane based plastic and are 100% recyclable. I am a huge fan of both the material base as well as the look of the bottle as it fits in well with the rest of their product collections. Notice that they have utilized an ultra-clear label on these bottles for the “no-label” look popular among health & beauty companies.
What other recent packaging have you seen released on the market with environmentally friendly packaging?
11/07/2011 16:15 by Ashley (comments: 0)
Sheswai Lacquer packaging
Natural products, especially when it comes to the health & beauty industry, have become extremely popular among consumers. A small CA based nail lacquer company has a line of polishes that are a bit out of the ordinary from product to packaging. Sheswai Beauty has managed to create the least toxic nail polish available on the market, free of several harsh chemicals used in mainstream polishes. The company offers colors in various reds, pinks and browns with some memorable names that are certain to market well. My favorite polishes include the “So Cute” peach and “Yowza” purple!
Sheswai Lacquer line packaging
Their polish is also not the only thing that is eco-friendly; the packaging is also as green as it gets. Each brush topper is constructed from family owned tree wood. Sheswai is the first nail polish company to manufacture a wooden brush topper that has greatly reduced the amount of plastic used for the packaging. Check out a past blog we wrote about being an eco-friendly health & beauty company. In terms of the buzz words use in this blog, this lacquer company definitely fits into the green/eco- friendly category: “These products are seen as ‘helpful to the environment.’ Not only are they safe for the environment, but women also say that they utilize biodegradable packaging, have packaging made of recycled materials, are made of renewable resources.” Aside from being green, the polish packaging is also incredibly stylish sporting delicate gold printed text and graphics. The beauty retailer has certainly managed to achieve a happy balance between being a green and chic company; they are the definition of eco-chic!
For more information on this green nail polish and packaging, check out Sheswai Beauty.
10/21/2011 15:25 by Ashley (comments: 0)
If you follow our blogs, you will notice the rising trend of companies manufacturing products with significantly reduced external packaging. The idea of reduction has been a topic of conversation in the industry over the past few years, as companies struggle to lower costs in rough economic times. Check out our Less is More blog on eco-friendly packaging material trends. One grocery store in Austin, TX called Brothers Lane, LLC has recently gone so far as to eliminate all packaging by adapting a “BYOC” philosophy: Bring your own container! The grocery store offers all of their grains, nuts, spices and other legumes in massive quantities and allows customers to purchase as much or little using their own container from home. Check out the bean images in the top photo. The eco-conscious grocer has gone from offering canned beans in the retail photo on the left, to economically smart sacks of beans on the right; talk about reduced material waste!
Another company called Malt-O-Meal has significantly reduced their wasted cereal box material by eliminating the box and instead packaging the cereal in a resealable bag. Check out the photo advertisement above showing the woman comparing the two cereals; wouldn’t you choose the cheaper cereal too? Leading company Procter & Gamble has taken steps to reduce the waste in their line of Crest toothpastes. Tubes are now being manufactured in rigid stand up tubs sold without the cardboard box. The photo below shows the toothpaste packaging before and after the design reduction.
What other companies have you noticed revamping their product packaging to be more eco-friendly?