Pet (3)

This All-Natural Shampoo is Top Dog

2017-01-25 09:30 by Amelia Stasky (comments: 0)

Organic Oscar

Organic Oscar

Organic Oscar is an affordable, high quality, organic pet care company. It was founded in 2007 by Marie Svet after she discovered there weren’t the same organic, natural products for pets as there were for humans. She, “wanted to create a line of products that reflect a healthy and holistic lifestyle for ourselves and our dogs.”

Organic Oscar

Organic Oscar

Organic Oscar’s shampoo line stands apart with their packaging design. Each bottle is shaped to look like a dog bone and it 100% recyclable. The color of the bottle reflects the natural ingredients on the inside: purple bottles for lavender, beige bottles for oatmeal, blue bottles for peppermint. The labels are simple, also fashioned in the shape of a dog bone. They all begin with a white base and follow the same color palette. Organic Oscar is printed across the top in a grass green and soft brown. The font is funky and non-uniform. On the bottom half of the bottle, Organic Oscar’s logo is featured, an illustrated profile of a brown dog surrounded by a circle in the same grass green. The kind of shampoo is called out below the logo, in brown, bold, sans-serif font. More descriptives are printed below in the same font with a regular thickness.

Organic Oscar

Organic Oscar

Dion Label Printing offers a variety of materials that will work for your pet care products. Request a sample packet today!

Clean, Fresh Design Revitalizes Dr. Harvey's Pet Supplements

2016-11-07 08:29 by Amelia Stasky (comments: 0)

Dr. Harvey's Pet Supplements

Dr. Harvey's Pet Supplements

Dr. Harvey’s is a companion animal food producer in the all-natural category. They use only high quality products with no processed ingredients. Dr. Harvey’s supplements have gained a loyal customer following over the past three decades, which was a concern when the company decided to rebrand. Buttermilk Creative, a packaging design studio based in North Carolina, was able to transition the brand skillfully.

Dr. Harvey's Pet Supplements

Dr. Harvey's Pet Supplements

The new branding was inspired by herbal apothecaries to convey the fresh, organic nature of the ingredients. A clean, white background is used to allow the new designs to stand out. A brighter color palette is used on the botanical illustration, highlighting a specific ingredient in each supplement. The color cues that were associated with the existing products were carried over in the rebranding and brightened so as not to confuse current customers. The Dr. Harvey’s logo is prominently displayed in the top left corner balancing the larger botanical illustrations located to the right of the label front. The product name is printed in the same prominent color as used in the illustrations and the icon signifying what kind of animal the supplement is for. The supplement is further explained in a small open frame beneath the product name in a complementary font. The information on the label is clearly communicated because of the bright, white background; nothing gets lost in the design. The new packaging design is completed with a silver lid, similar in style to a mason jar lid, which gives the overall design a modern, rustic look.

What kind of label will work best for your pet product? Contact us to speak to a representative today!

Rocco & Roxie Supply Co.'s Premium Shampoos Shine With New Look

2016-10-14 10:05 by Amelia Stasky (comments: 0)

Rocco & Roxie Supply Co.

Rocco & Roxie Supply Co.

Rocco & Roxie Supply Co. is a family-owned and operated pet product brand, established in 2013. In addition to their high-quality food and cleaning products, they have begun producing premium pet shampoo. The three new premium shampoos were given a brand update with the help of Chicago-based design studio, Serafini Creative.

Rocco & Roxie Supply Co.

Rocco & Roxie Supply Co.

 A vintage color scheme was used, including an orange cream, mint, and robin’s egg blue with contemporary features. A copper foil banner highlights the shampoo type, the foil is also used as a border around the shampoo description directly below the banner and in the logo. The copper foil complements the color scheme and adds dimension to the label. A subtle white design is layered over the color, the pattern differing with each shampoo. The white design paired with the copper foil keep the background color from being flat. The fonts used maintain the modern vintage feel. Rounding up this label design is the brand logo, featuring the silhouettes of the real Rocco and Roxie.

 Are you interested in seeing metallic options for your label? Contact us for a sample packet!